One Slot Available: I Take Only 3 Projects At a Time to Ensure the Best Quality
make people trust your brand before you say a word
I help B2B founders and marketing directors get a website that converts and a brand people remember. Through strategy, analytics, and design in one place, without hiring three different people to do it.
Problem
Your Brand Is Costing You More Than You Think
Your site hasn't caught up to you
You've grown a lot since you built this. Your website hasn't, so people think you're earlier-stage than you really are. That's deals and investor confidence walking away before you even get a call.
Nothing you show people matches
Your deck, your site, your ads all look like different companies. Every time someone sees you again, it's like meeting you for the first time. You're paying for trust you should already have.
You explain what your site should
Your website should answer the basic questions. Right now, you do this on every call and every demo. That's hours a week you're spending selling instead of closing.
How I can Help
Two Systems. One Job: Stand Out
And Attract Who You Actually Want
I build websites that sell, and brands that hold up everywhere you show up, through two frameworks that I've run enough times to know they work.
What I Kept Seeing
I spent years at agencies chasing polish, clever animations, and over-engineered sites nobody outside the dev team could touch. Just so design agency can put that piece to portfolio.
What I Build For Now
That's the gap I build for now. Not a portfolio piece, but a site that turns visitors into customers and actually supports your team. At the end of the day, this is your business, not a design showcase.
So I Built A System, Not A Style
That's why I built two frameworks, each letter a step in the process. P.A.T.H.S takes a site from blank page to something that sells. F.O.C.U.S. builds a brand your team can run with, day to day.
years of experience designing for complex B2B products
successful projects across AI, data, fintech, martech, and developer tools
on-time delivery, trusted by fast-moving startup and growth teams
projects across web, brand and marketing projects across web, brand and marketing
All
Branding
Websites
Marketing
Bloc
Branding
Brand identity for a security tool that has the challenge to try to not look like one.
10kc
Website
Strengthened brand credibility and trust through a more structured layout, refined visual hierarchy, and clearer social proof, resulting in a noticeable increase in demo requests.
lightcast
Branding
Strengthened brand credibility and perceived value, supporting higher-ticket sales and enterprise positioning.
knock ai
Marketing
Ads, Video Storyboards, E-Books, E-Mail Newsletter Design
rally
Website
Improved decision-making efficiency, contributing to a 32% reduction in manual data-processing time and a 24% increase in workflow completion speed.
tofu
Branding
Created a recognizable and ownable visual system that improved brand recall and reduced competitive sameness.
paylab
Website
34% more qualified inbound demos, bounce rate dropped from 40% to 24%, and 2 Tier-1 partnerships closed within 60 days of launch.
Harry & Larry
Branding
Built a brand name and label design that captured the founders’ story and translated it into a recognizable identity.
brella
Marketing
Sales Deck
mdclarity
Marketing
Ads, Social Assets
peerlogic
Website
Achieved a 29% decrease in homepage bounce rate through clearer positioning and improved UX writing.
f.o.c.u.s (Brand Identity)
Five steps, five weeks. One clear path from strategy to a brand you can actually use.
P.a.t.h.s (Website)
Five steps, 5–12 weeks, one clear path from strategy to a site you can actually launch. Flexible if you've already got your copy.
fit check
let’s be clear about something...
This only works if the fit is right on both sides. Here's how to tell:
who this is for
Your website was built “just to exist,” and no longer reflects how far the product’s come.
Every deck, and ad looks different, so you hesitate before sending anything to an investor or prospect.
A past agency gave you a logo and a guidelines PDF that never turned into anything your team could use.
You’re moving upmarket and need the brand to feel as credible as the product.
who this isn’t for
You’ve already decided the solution and just want someone to execute it.
You want a quick logo or visual refresh, not a system built on strategy and positioning.
You need layers of account managers and approvals, not one direct point of contact.
You’re outside B2B tech, or well past Series B, where the system stops being the right fit.
Pricing
What Each Option Gets You
Most Popular: Save 10%
Brand identity (5 weeks)
$4,000 – $6,000
brand strategy
3 moodboard explorations
1 strong design concept
2 templates of a choice
brand guildelines
2 weeks of free support
Book a free consultation
7 Days Money back guarantee
functional website (4-12 weeks)
$6,000 – $12,000
Copywriting (UX Writing)
Competitor Research
Mobile & Desktop Design
Webflow or Framer Build
SEO & AI Search Setup
2 weeks of free support
Calculate the cost
7 Days Money back guarantee
Brand + Website (9-16 weeks)
$9,100 – $16,300
Everything in brand Identity
Everything in functional website
One connected strategy across both, not two separate projects
Single point of contact, from start to finish
Book a free consultation
7 Days Money back guarantee
Most Popular: Save 10%
"Bogdan is an exceptional designer who brings both creativity and strategy to every project. In just 6 months at Kallan & Co, he delivered standout brand and graphic design work across diverse projects"
Andre Bardy
Managing Director, Kallan & Co
“His attention to detail is unmatched. Our mobile app now feels intuitive and premium, our users noticed the difference right away.”
Theo Barnes
Product Manager at Driftly
"Working with Dan transformed our business. In just 6 weeks, his website design increased our lead inquiries by 40%, the process was seamless."
Gregory Potemshuk
Founder, Lemon AI
“Bogdan made the entire process feel effortless. He listened, adapted, and delivered a site that completely exceeded our expectations.”
Sophie Allen
Founder at Bloom Studio
"What stood out is that he’s not just a designer, he thinks about how everything communicates. The final result is polished, intentional, and credible."
Anthony Yap
MD at Express Capital
"I feel really lucky to have worked with Bogdan. He’s a rare designer who combines sharp insight with genuine warmth."
Juan Godoy
Senior Designer
“He just gets it. Bogdan has an instinct for what a brand needs, even when you’re still figuring it out yourself.”
Lucia Romero
Founder at Supply Co.
Answers to the most common questions
What types of clients do you work with?
I primarily work with SaaS, B2B, and tech companies, as well as service businesses looking to stand out in competitive markets. I take on projects where design can drive measurable results, not just aesthetics.
How do I get started with you?
Click "Book a Consultation" and book a time with me where we can go in detail about your needs and whether or not I can help. P.s no selling, i hate that bullshit. Would be a genuine call.
How do you manage communication during project?
I believe strong communication is key to a successful design process, especially for complex SaaS products. You’ll work directly with me. No middlemen, no bottlenecks,so feedback is fast, decisions are quicker, and collaboration is smooth. I use Slack for daily updates, Loom videos for visual walkthroughs, and schedule regular calls to discuss milestones and next steps. This keeps you fully informed, aligned, and in control without slowing down the project.
What makes you different from other?
Unlike agencies with layers of middlemen and slow feedback loops, you work directly with me, your dedicated designer. I take only 3 projects per month to ensure quality, focus, and attention to detail. This means faster decisions, quicker feedback, and a truly collaborative process. With me, every layout, word, and interaction is built to convert visitors into customers, not just “look modern.” I combine marketing insight, UX expertise, and visual design so your site clearly communicates value, builds trust, and supports growth. You’ll get transparent communication via Slack, Loom walkthroughs, and scheduled calls, keeping you fully informed at every stage. No disappearing emails, no silent decisions — just a seamless partnership focused on results.
Do you offer payment plans?
Yes, I typically work with a 50/50 structure—50% upfront, and 50% on delivery. Custom plans can be arranged for larger projects
Can you work with existing websites or brands?
Absolutely. I can revamp existing websites, update branding, or improve user experience while keeping your current assets intact.
Do you provide ongoing support?
Yes. I offer post-launch support, website updates, and brand guidance to help you maintain consistency and performance. I also offer help with updating your website, or creating any marketing materials on an hourly basis of 70$/H
How do you ensure the project aligns with our goals?
Every project starts with a discovery phase: understanding your audience, business goals, and brand personality. From wireframes to final design, you’re involved at every stage to ensure alignment with your vision and strategy.
What tools are you using to create a website?
I use Figma to design your website and Webflow & Framer to build and host it. Webflow is a powerful platform that enables modern, high-performance websites optimized for speed and SEO, with a highly flexible CMS (and much more). Monthly Webflow costs depend on the selected features and are very reasonable.
See What's Actually Possible For Your Brand
30 minutes to map your project, your budget, and your timeline so you leave knowing exactly what this would take.
Problem
Your Brand Is Costing You More Than You Think
Your site hasn't caught up to you
You've grown a lot since you built this. Your website hasn't, so people think you're earlier-stage than you really are. That's deals and investor confidence walking away before you even get a call.
Nothing you show people matches
Your deck, your site, your ads all look like different companies. Every time someone sees you again, it's like meeting you for the first time. You're paying for trust you should already have.
You explain what your site should
Your website should answer the basic questions. Right now, you do this on every call and every demo. That's hours a week you're spending selling instead of closing.
How I can Help
Two Systems. One Job: Stand Out
And Attract Who You Actually Want
I build websites that sell, and brands that hold up everywhere you show up, through two frameworks that I've run enough times to know they work.
What I Kept Seeing
I spent years at agencies chasing polish, clever animations, and over-engineered sites nobody outside the dev team could touch. Just so design agency can put that piece to portfolio.
What I Build For Now
That's the gap I build for now. Not a portfolio piece, but a site that turns visitors into customers and actually supports your team. At the end of the day, this is your business, not a design showcase.
So I Built A System, Not A Style
That's why I built two frameworks, each letter a step in the process. P.A.T.H.S takes a site from blank page to something that sells. F.O.C.U.S. builds a brand your team can run with, day to day.
years of experience designing for complex B2B products
successful projects across AI, data, fintech, martech, and developer tools
on-time delivery, trusted by fast-moving startup and growth teams
projects across web, brand and marketing projects across web, brand and marketing
All
Branding
Websites
Marketing
Bloc
Branding
Brand identity for a security tool that has the challenge to try to not look like one.
10kc
Website
Strengthened brand credibility and trust through a more structured layout, refined visual hierarchy, and clearer social proof, resulting in a noticeable increase in demo requests.
lightcast
Branding
Strengthened brand credibility and perceived value, supporting higher-ticket sales and enterprise positioning.
knock ai
Marketing
Ads, Video Storyboards, E-Books, E-Mail Newsletter Design
rally
Website
Improved decision-making efficiency, contributing to a 32% reduction in manual data-processing time and a 24% increase in workflow completion speed.
tofu
Branding
Created a recognizable and ownable visual system that improved brand recall and reduced competitive sameness.
paylab
Website
34% more qualified inbound demos, bounce rate dropped from 40% to 24%, and 2 Tier-1 partnerships closed within 60 days of launch.
Harry & Larry
Branding
Built a brand name and label design that captured the founders’ story and translated it into a recognizable identity.
brella
Marketing
Sales Deck
mdclarity
Marketing
Ads, Social Assets
peerlogic
Website
Achieved a 29% decrease in homepage bounce rate through clearer positioning and improved UX writing.
f.o.c.u.s (Brand Identity)
Five steps, five weeks. One clear path from strategy to a brand you can actually use.
P.a.t.h.s (Website)
Five steps, 5–12 weeks, one clear path from strategy to a site you can actually launch. Flexible if you've already got your copy.
fit check
let’s be clear about something...
This only works if the fit is right on both sides. Here's how to tell:
who this is for
Your website was built “just to exist,” and no longer reflects how far the product’s come.
Every deck, and ad looks different, so you hesitate before sending anything to an investor or prospect.
A past agency gave you a logo and a guidelines PDF that never turned into anything your team could use.
You’re moving upmarket and need the brand to feel as credible as the product.
who this isn’t for
You’ve already decided the solution and just want someone to execute it.
You want a quick logo or visual refresh, not a system built on strategy and positioning.
You need layers of account managers and approvals, not one direct point of contact.
You’re outside B2B tech, or well past Series B, where the system stops being the right fit.
Brand identity (5 weeks)
$4,000 – $6,000
brand strategy
3 moodboard explorations
1 strong design concept
2 templates of a choice
brand guildelines
2 weeks of free support
7 Days Money back guarantee
Book a free consultation
functional website (4-12 weeks)
$6,000 – $12,000
Copywriting (UX Writing)
Competitor Research
Mobile & Desktop Design
Webflow or Framer Build
SEO & AI Search Setup
2 weeks of free support
7 Days Money back guarantee
Calculate the cost
Pricing
What Each Option Gets You
Brand + Website (9-16 weeks)
$9,100 – $16,300
Everything in brand Identity
Everything in functional website
One connected strategy across both, not two separate projects
Single point of contact, from start to finish
7 Days Money back guarantee
Book a free consultation
Most Popular: Save 10%
"Bogdan is an exceptional designer who brings both creativity and strategy to every project. In just 6 months at Kallan & Co, he delivered standout brand and graphic design work across diverse projects"
Andre Bardy
Managing Director
“His attention to detail is unmatched. Our mobile app now feels intuitive and premium, our users noticed the difference right away.”
Theo Barnes
Product Manager
"Working with Dan transformed our business. In just 6 weeks, his website design increased our lead inquiries by 40%, the process was seamless."
Gregory Potemshuk
Founder
“Bogdan made the entire process feel effortless. He listened, adapted, and delivered a site that completely exceeded our expectations.”
Sophie Allen
Founder
"What stood out is that he’s not just a designer, he thinks about how everything communicates. The final result is polished, intentional, and credible."
Anthony Yap
Marketing Director
"I feel really lucky to have worked with Bogdan. He’s a rare designer who combines sharp insight with genuine warmth."
Juan Godoy
Senior Designer
“He just gets it. Bogdan has an instinct for what a brand needs, even when you’re still figuring it out yourself.”
Lucia Romero
Founder
Answers to the most common questions
What industries you work with?
I primarily work with SaaS, B2B, and tech companies, as well as service businesses looking to stand out in competitive markets. I take on projects where design can drive measurable results, not just aesthetics.
How do I get started with you?
Click "Book a Consultation" and book a time with me where we can go in detail about your needs and whether or not I can help. P.s no selling, i hate that bullshit. Would be a genuine call.
How you manage communication?
I believe strong communication is key to a successful design process, especially for complex SaaS products. You’ll work directly with me. No middlemen, no bottlenecks,so feedback is fast, decisions are quicker, and collaboration is smooth. I use Slack for daily updates, Loom videos for visual walkthroughs, and schedule regular calls to discuss milestones and next steps. This keeps you fully informed, aligned, and in control without slowing down the project.
What makes you different?
Unlike agencies with layers of middlemen and slow feedback loops, you work directly with me, your dedicated designer. I take only 3 projects per month to ensure quality, focus, and attention to detail. This means faster decisions, quicker feedback, and a truly collaborative process. With me, every layout, word, and interaction is built to convert visitors into customers, not just “look modern.” I combine marketing insight, UX expertise, and visual design so your site clearly communicates value, builds trust, and supports growth. You’ll get transparent communication via Slack, Loom walkthroughs, and scheduled calls, keeping you fully informed at every stage. No disappearing emails, no silent decisions — just a seamless partnership focused on results.
Do you offer payment plans?
Yes, I typically work with a 50/50 structure—50% upfront, and 50% on delivery. Custom plans can be arranged for larger projects
Do you provide ongoing support?
Yes. I offer post-launch support, website updates, and brand guidance to help you maintain consistency and performance. I also offer help with updating your website, or creating any marketing materials on an hourly basis of 70$/H
What tools you use for website?
I use Figma to design your website and Webflow & Framer to build and host it. Webflow is a powerful platform that enables modern, high-performance websites optimized for speed and SEO, with a highly flexible CMS (and much more). Monthly Webflow costs depend on the selected features and are very reasonable.
spend less time on spend.
of HR leaders say their tools still can't keep up with headcount growth
of HR leaders say their tools still can't keep up with headcount growth
See What's Actually Possible For Your Brand
30 minutes to map your project, your budget, and your timeline so you leave knowing exactly what this would take.
make people trust your brand before you say a word
I help B2B founders and marketing directors get a website that converts and a brand people remember. Through strategy, analytics, and design in one place, without hiring three different people to do it.
Problem
Your Brand Is Costing You More Than You Think
Your site hasn't caught up to you
You've grown a lot since you built this. Your website hasn't, so people think you're earlier-stage than you really are. That's deals and investor confidence walking away before you even get a call.
Nothing you show people matches
Your deck, your site, your ads all look like different companies. Every time someone sees you again, it's like meeting you for the first time. You're paying for trust you should already have.
You explain what your site should
Your website should answer the basic questions. Right now, you do this on every call and every demo. That's hours a week you're spending selling instead of closing.
How I can Help
Two Systems. One Job: Stand Out
And Attract Who You Actually Want
I build websites that sell, and brands that hold up everywhere you show up, through two frameworks that I've run enough times to know they work.
What I Kept Seeing
I spent years at agencies chasing polish, clever animations, and over-engineered sites nobody outside the dev team could touch. Just so design agency can put that piece to portfolio.
What I Build For Now
That's the gap I build for now. Not a portfolio piece, but a site that turns visitors into customers and actually supports your team. At the end of the day, this is your business, not a design showcase.
So I Built A System, Not A Style
That's why I built two frameworks, each letter a step in the process. P.A.T.H.S takes a site from blank page to something that sells. F.O.C.U.S. builds a brand your team can run with, day to day.
years of experience designing for complex B2B products
successful projects across AI, data, fintech, martech, and developer tools
on-time delivery, trusted by fast-moving startup and growth teams
projects across web, brand and marketing projects across web, brand and marketing
All
Branding
Websites
Marketing
Bloc
Branding
Brand identity for a security tool that has the challenge to try to not look like one.
10kc
Website
Strengthened brand credibility and trust through a more structured layout, refined visual hierarchy, and clearer social proof, resulting in a noticeable increase in demo requests.
lightcast
Branding
Strengthened brand credibility and perceived value, supporting higher-ticket sales and enterprise positioning.
knock ai
Marketing
Ads, Video Storyboards, E-Books, E-Mail Newsletter Design
rally
Website
Improved decision-making efficiency, contributing to a 32% reduction in manual data-processing time and a 24% increase in workflow completion speed.
tofu
Branding
Created a recognizable and ownable visual system that improved brand recall and reduced competitive sameness.
paylab
Website
34% more qualified inbound demos, bounce rate dropped from 40% to 24%, and 2 Tier-1 partnerships closed within 60 days of launch.
Harry & Larry
Branding
Built a brand name and label design that captured the founders’ story and translated it into a recognizable identity.
brella
Marketing
Sales Deck
mdclarity
Marketing
Ads, Social Assets
peerlogic
Website
Achieved a 29% decrease in homepage bounce rate through clearer positioning and improved UX writing.
fit check
let’s be clear about something...
This only works if the fit is right on both sides. Here's how to tell:
who this is for
Your website was built “just to exist,” and no longer reflects how far the product’s come.
Every deck, and ad looks different, so you hesitate before sending anything to an investor or prospect.
A past agency gave you a logo and a guidelines PDF that never turned into anything your team could use.
You’re moving upmarket and need the brand to feel as credible as the product.
who this isn’t for
You’ve already decided the solution and just want someone to execute it.
You want a quick logo or visual refresh, not a system built on strategy and positioning.
You need layers of account managers and approvals, not one direct point of contact.
You’re outside B2B tech, or well past Series B, where the system stops being the right fit.
Pricing
What Each Option Gets You
Brand identity (5 weeks)
$4,000 – $6,000
brand strategy
3 moodboard explorations
1 strong design concept
2 templates of a choice
brand guildelines
2 weeks of free support
7 Days Money back guarantee
Book a free consultation
functional website (4-12 weeks)
$6,000 – $12,000
Copywriting (UX Writing)
Competitor Research
Mobile & Desktop Design
Webflow or Framer Build
SEO & AI Search Setup
2 weeks of free support
7 Days Money back guarantee
Calculate the cost
Brand + Website (9-16 weeks)
$9,100 – $16,300
Everything in brand Identity
Everything in functional website
One connected strategy across both, not two separate projects
Single point of contact, from start to finish
7 Days Money back guarantee
Book a free consultation
Most Popular: Save 10%
f.o.c.u.s
(Brand Identity)
Five steps, five weeks. One clear path from strategy to a brand you can actually use.
P.a.t.h.s (Website)
Five steps, 5–12 weeks, one clear path from strategy to a site you can actually launch. Flexible if you've already got your copy.
"Bogdan is an exceptional designer who brings both creativity and strategy to every project. In just 6 months at Kallan & Co, he delivered standout brand and graphic design work across diverse projects"
Andre Bardy
Managing Director
“Bogdan made the entire process feel effortless. He listened, adapted, and delivered a site that completely exceeded our expectations.”
Sophie Allen
Founder
"Working with Dan transformed our business. In just 6 weeks, his website design increased our lead inquiries by 40%, the process was seamless."
Gregory Potemshuk
Founder
"What stood out is that he’s not just a designer, he thinks about how everything communicates. The final result is polished, intentional, and credible."
Anthony Yap
Marketing Director
Answers to the most common questions
What industries you work?
I primarily work with SaaS, B2B, and tech companies, as well as service businesses looking to stand out in competitive markets. I take on projects where design can drive measurable results, not just aesthetics.
How do I get started with you?
Click "Book a Consultation" and book a time with me where we can go in detail about your needs and whether or not I can help. P.s no selling, i hate that bullshit. Would be a genuine call.
How communication goes?
I believe strong communication is key to a successful design process, especially for complex SaaS products. You’ll work directly with me. No middlemen, no bottlenecks,so feedback is fast, decisions are quicker, and collaboration is smooth. I use Slack for daily updates, Loom videos for visual walkthroughs, and schedule regular calls to discuss milestones and next steps. This keeps you fully informed, aligned, and in control without slowing down the project.
What makes you different?
Unlike agencies with layers of middlemen and slow feedback loops, you work directly with me, your dedicated designer. I take only 3 projects per month to ensure quality, focus, and attention to detail. This means faster decisions, quicker feedback, and a truly collaborative process. With me, every layout, word, and interaction is built to convert visitors into customers, not just “look modern.” I combine marketing insight, UX expertise, and visual design so your site clearly communicates value, builds trust, and supports growth. You’ll get transparent communication via Slack, Loom walkthroughs, and scheduled calls, keeping you fully informed at every stage. No disappearing emails, no silent decisions — just a seamless partnership focused on results.
Do you offer payment plans?
Yes, I typically work with a 50/50 structure—50% upfront, and 50% on delivery. Custom plans can be arranged for larger projects
Where you develop site?
I use Figma to design your website and Webflow & Framer to build and host it. Webflow is a powerful platform that enables modern, high-performance websites optimized for speed and SEO, with a highly flexible CMS (and much more). Monthly Webflow costs depend on the selected features and are very reasonable.
spend less time on spend.
of HR leaders say their tools still can't keep up with headcount growth
of HR leaders say their tools still can't keep up with headcount growth
See What's Actually Possible For Your Brand
30 minutes to map your project, your budget, and your timeline so you leave knowing exactly what this would take.
One Slot Available