7+
years of experience designing for complex B2B SaaS products
60+
successful projects across AI, data, fintech, martech, and developer tools
100%
on-time delivery, trusted by fast-moving startup and growth teams
Collaboration That Actually Feels Like a Partnership
No disappearing and silent decisions. You’re involved from first ideas to final launch.
Design Informed by Marketing, Not Just “Taste”
With a marketing background, every layout, word, and interaction is built to convert, and build trust.
Where Creativity Meets Functionality
I design experiences that look modern, feel effortless, load fast, and work flawlessly across devices.
ABOUT
Struggling to stand out in a crowded market?
Your website works. Your brand looks fine. But if it doesn’t clearly communicate value, build trust quickly, or support growth, it’s holding your business back. This is common in B2B SaaS with complex products, long sales cycles, or technical buyers.
I’m Bogdan, a Brand & Web Designer helping SaaS teams turn complexity into clarity. I work at the intersection of positioning, brand, and conversion-focused web design, creating websites that support marketing, sales, and growth — not just aesthetics.
I’m Bogdan, a Brand & Web Designer helping SaaS teams turn complexity into clarity. I work at the intersection of positioning, brand, and conversion-focused web design, creating websites that support marketing, sales, and growth — not just aesthetics.
PROJECTS
MOST HIGHLIGHTED PROJECTS
PRICING & SERVICES
Making Your Brand and Website Work Smarter
WEB DESIGN & DEVELOPMENT
$4K–$7K
(2-6 Weeks)
BRAND IDENTITY
$3K–$5K
(2-4 Weeks)
DESIGN SUPPORT
$70/HR
($60/hr if you've taken Brand & Web services from me)
HOMEPAGE AUDIT
$400
I’ll turn your homepage from confusing to clear in 48h. Reviewing your site’s flow, content, and structure to identify gaps that hurt clarity and conversions.
PROCESS
I create two moodboards for you to choose from, each reflecting your brand’s essence through colors, typography, and imagery. Plus, I conduct a market analysis to ensure your brand stands out and resonates with your target audience.
After finalizing the brand book, I provide a seamless handover, delivering all assets and guidelines in organized files, ensuring your team can easily implement the brand across all touchpoints.
I offer additional support to create a set of ads or any other marketing materials you need, ensuring they align with your brand identity and drive effective engagement across all platforms.
After finalising Design Concept I’ll create a brand book that outlines logo usage, color palette, typography, and any other necessary elements, ensuring consistency across all platforms and materials for you to use in the future.
Once you've selected a moodboard, I’ll use it as a foundation to create your complete brand identity, including logo design, color palette, typography, and visual examples of how your identity could be used.
You fill out the brief. We arrange a call, make adjustments and clarifications. After the call, I update out the brief and send it to you by mail to agree upon.
I conduct thorough quality checks to ensure everything functions as expected. After approval, I launch the site and provide training on how to manage and update the site, ensuring you feel confident with your new platform.
In the Development phase, I turn the approved design into a fully functional website, coding it for responsiveness, performance, and SEO optimization. I ensure all features work seamlessly and the site is ready for launch.
I start with the Home Page Design to establish the brand’s tone and layout. Once approved, I can apply the design style consistently across the rest of the site.
In the Mobile Adaptation phase, I optimize the design for mobile devices, ensuring a responsive layout, fast loading times, and a smooth user experience across all screen sizes.
In the Wireframe phase, I create low-fidelity layouts to define the website's structure and functionality, ensuring a user-friendly experience and clear content flow before moving on to the visual design.
I apply the approved home page style to the rest of the site, ensuring consistent design and a seamless user experience across all pages.
In the Detailed Sitemap with Refined Copy phase, I expand the initial outline with the actual text for each page, ensuring content is well-organized and ready for design and development.
In the Sitemap & Competitor Analysis phase, I study competitors' websites to identify opportunities and create a clear sitemap for efficient navigation and user experience. This lays the foundation for the design and development.
You fill out the brief. We arrange a call, make adjustments and clarifications. After the call, I update out the brief and send it to you by mail to agree upon.
FAQ
the answers you were looking for
I primarily work with SaaS, B2B, and tech companies, as well as service businesses looking to stand out in competitive markets. I take on projects where design can drive measurable results, not just aesthetics.
Click Start a Project, fill out a short form, and I’ll review your needs. If we’re a good fit and I have availability, I’ll get back to you within 12 hours to set up a free intro call to get to know your needs better and whether or not I can help.
I believe strong communication is key to a successful design process, especially for complex SaaS products. You’ll work directly with me. No middlemen, no bottlenecks,so feedback is fast, decisions are quicker, and collaboration is smooth.
I use Slack for daily updates, Loom videos for visual walkthroughs, and schedule regular calls to discuss milestones and next steps. This keeps you fully informed, aligned, and in control without slowing down the project.
I use Slack for daily updates, Loom videos for visual walkthroughs, and schedule regular calls to discuss milestones and next steps. This keeps you fully informed, aligned, and in control without slowing down the project.
Unlike agencies with layers of middlemen and slow feedback loops, you work directly with me, your dedicated designer. I take only 3 projects per month to ensure quality, focus, and attention to detail. This means faster decisions, quicker feedback, and a truly collaborative process.
With me, every layout, word, and interaction is built to convert visitors into customers, not just “look modern.” I combine marketing insight, UX expertise, and visual design so your site clearly communicates value, builds trust, and supports growth.
You’ll get transparent communication via Slack, Loom walkthroughs, and scheduled calls, keeping you fully informed at every stage. No disappearing emails, no silent decisions — just a seamless partnership focused on results.
With me, every layout, word, and interaction is built to convert visitors into customers, not just “look modern.” I combine marketing insight, UX expertise, and visual design so your site clearly communicates value, builds trust, and supports growth.
You’ll get transparent communication via Slack, Loom walkthroughs, and scheduled calls, keeping you fully informed at every stage. No disappearing emails, no silent decisions — just a seamless partnership focused on results.
Absolutely. I can revamp existing websites, update branding, or improve user experience while keeping your current assets intact.
Yes. I offer post-launch support, website updates, and brand guidance to help you maintain consistency and performance. I also offer help with updating your website, or creating any marketing materials on an hourly basis of 70$/H
Every project starts with a discovery phase: understanding your audience, business goals, and brand personality. From wireframes to final design, you’re involved at every stage to ensure alignment with your vision and strategy.
I use Figma to design your website and Webflow & Framer to build and host it. Webflow is a powerful platform that enables modern, high-performance websites optimized for speed and SEO, with a highly flexible CMS (and much more). Monthly Webflow costs depend on the selected features and are very reasonable.
